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March 23, 2004

PowerBar founder Brian Maxwell dead at 51

VeloNews | PowerBar founder dies at 51

Brian Maxwell died Friday of a heart attack in the post office. With his nutritionist wife Jennifer, Maxwell founded PowerBar, since sold to Nestle SA for "a reported $375 million."

In 1977, he was the world's third-ranked marathon runner.

Posted by Frank Steele on March 23, 2004 | Permalink

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